Public Relations
Good PR is not about how well your news release reads but rather how well your publicist understands the market. Consider that 99 percent of all news releases are immediately thrown away due to meaningless content and the failure to interest the assignment editor or reporter. The small percent of news releases that actually make it into print or on the airwaves must offer pertinent, relevant and entertaining information.
Singleton & Partners will craft an integrated public relations strategy to maximize the strong media relationships we have spent years developing. We will maximize free publicity for your initiative and manage your product branding and launching. Our ongoing training in the area of media and public relations helps us remain current with rapidly changing trends and personnel in this area.
What our Clients say...
"In both my public and civic sector capacities, I have frequently worked with Singleton & Partners. When it comes to marketing, public relations and community outreach, I can repose complete confidence in the firm and its ability to add critical value to the programs or events I am seeking to advance."
Peter Lawson Jones
Cuyahoga County Commissioner